Where does your waste actually go?
Most businesses cannot trace one material stream past the collection point. How to map one, and what it reveals.
DATA · ACTION · ZERO WASTE
Insights
Practical notes on material flows, measurement and what makes waste programmes work.
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Five questions before a zero waste plan
The assumptions that decide whether a waste reduction plan survives contact with operations.
What a waste audit covers
What gets examined, which data is collected, what you receive, and how to prepare.
Measuring waste diversion you can defend
Choosing a method, setting a boundary, and reporting figures that survive scrutiny.
Choosing a zero waste consultancy
Scope, evidence and deliverables — the questions that separate method from marketing.
Waste segregation at source
Why source separation fails for physical reasons, and what to fix first.